專注於創作和式西點的七見櫻堂,融合原始西點與高雅日式風味;東西方的文化交融為味蕾帶來全新感受。
洋菓子是19世紀西式甜點傳入江戶日本的通稱,經過時間演化淬煉之後,融入日式在地口味,逐漸於日本融合思維下產生的甜點種類;在本次的包裝設計中,我們將“融合、新穎”作為本次包裝設計的主軸,將原始日式圖騰與西點形狀進行簡化、融合,並在色彩方面運用銀色金屬油墨印刷,整體搭配呈現日式禪風文化的極簡思維。
Focusing on the creation of Harmony west pastry, NKSD, fusion of original west pastry and elegant Japanese flavor; The blending of eastern and western cultures brings a new experience to the taste buds.
Yokashi is the general name for western desserts introduced to Edo In Japan in the 19th century. After refinement over time, Yokashi was integrated into Japanese local flavors and gradually developed under the Japanese fusion thinking.
In this packaging design, we take "integration and novelty" as the main axis of this packaging design, simplify and merge the original Japanese totem and western point shape, and use silver metal ink printing in color, presenting the minimalist thinking of Japanese Zen culture as a whole.