會笑酵素纖暢錠｜Smiling enzyme tablet

胃腸道的健康對於人體的整體健康狀況有顯著的影響，也是許多人的煩惱；我們以產品本身的功能作為發想，將使用前的煩惱心情與使用後的順暢感受以表情符號的形式進視覺化並作為包裝主視覺，使消費者的需求能夠與產品功效產生共鳴。在視覺設計上，我們使用大面積的白色及綠色點綴表達純淨、輕鬆與醫療相關意象，並重新設計了產品標準字搭配燙銀加工，增加整體質感。 The health of the gastrointestinal tract has a significant impact on the overall health of the human body and is a worry for many people; Based on the function of the product itself, we visualized the annoyance before use and the smooth feeling after use in the form of emoticons and served as the main visual of packaging, so that consumer needs could resonate with the efficacy of the product. In the visual design, we use large areas of white and green embellishment to express pure, easy and medical image, and redesign the product standard word with hot silver processing, increase the overall texture.

Packaging｜Smiling enzyme tablet 會笑酵素纖暢錠

胃腸道的健康對於人體的整體健康狀況有顯著的影響，也是許多人的煩惱；我們以產品本身的功能作為發想，將使用前的煩惱心情與使用後的順暢感受以表情符號的形式進視覺化並作為包裝主視覺，使消費者的需求能夠與產品功效產生共鳴。

在視覺設計上，我們使用大面積的白色及綠色點綴表達純淨、輕鬆與醫療相關意象，並重新設計了產品標準字搭配燙銀加工，增加整體質感。

The health of the gastrointestinal tract has a significant impact on the overall health of the human body and is a worry for many people; Based on the function of the product itself, we visualized the annoyance before use and the smooth feeling after use in the form of emoticons and served as the main visual of packaging, so that consumer needs could resonate with the efficacy of the product.

In the visual design, we use large areas of white and green embellishment to express pure, easy and medical image, and redesign the product standard word with hot silver processing, increase the overall texture.

Type｜Packaging
Client｜HGA
Designer｜Louis Chiu

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